This video requires a premium membership

Upgrade your account to watch this premium video and access all course content.

Already purchased? to access all content.

🚶 Getting Started

You now have a list of validated problems and validated solutions for your ICP!

That is a fantastic achievement.

You have achieved problem-solution-fit for your business! 💥

Remember: The lack of problem solution fit is the most common reason why businesses fail!

Problem-solution fit occurs when you’ve validated that your product or service solves a specific, meaningful problem for a clearly defined ICP.

Key indicators

  • ICP clearly articulate a painful, specific problem.
  • ICP demonstrates urgency and actively seek solutions.
  • ICP responds positively and enthusiastically to your proposed solution.
  • ICP demonstrates willingness to test...

Want to read more?

Sign up to access the full lesson content and unlock all course materials.

Sign in