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🚶 Getting Started

You should move to this step only after validating a list of problems!

Validated means:

  • You have performed 5-15 problem interviews with your ICP
  • You have at least medium confidence that the problem is medium or highly important to your ICP based on these interviews and based on your experience 🚨** I can’t stress often enough how important it is not to skip the Problem step and the ICP step**. I have done it myself a few times and it doesn’t work.

**Remember: **Out of all businesses that failed, 80% did so because they built...

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